Go-to-market PR camapaigns that build credibility in the media and minds of potential customers. We craft ongoing newsworthy content strategies that hit their mark.
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Appcentric is a niche media company specialising in securing earned media opportunities for our clients. We do this by leveraging compelling content with our extensive network of media contacts and in-depth knowledge of the media landscape.
Customers trust journalistic content three times more compared to advertising content. Third party endorsements are independent and credible, and when publicity is secured through earned opportunities, it is exceptionally lucrative building a company’s credibility with its stakeholder audience.
Additionally, we develop owned media platforms where our customers own the narrative.
of 2023 PR survey respondents rank press releases as the most trustworthy form of content. Second was spokespeople at 29%.
Appcentric Pty Ltd